News Digest App “NYT Now” Drops Subscription Pricing, Offers Brand Sponsorships Instead

{rss:content:encoded} News Digest App “NYT Now” Drops Subscription Pricing, Offers Brand Sponsorships Instead http://ift.tt/1zVPiQt http://ift.tt/1IwNe2D May 11, 2015 at 05:16PM  The New York Times said today it’s ditching the paid subscription model for its mobile app NYT Now, after failing to convert a significant number of mobile users to subscribers. The app, which previously cost $7.99 per month, was introduced last year as part of a larger effort at the Times to grow its subscription base by introducing new mobile products. The NYT Now app in particular… Read More