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Wednesday, February 3, 2016

Instagram Extends Video Ads From 30 To 60 Seconds To Attract TV Dollars

{rss:content:encoded} Instagram Extends Video Ads From 30 To 60 Seconds To Attract TV Dollars http://ift.tt/1KqCeaM http://ift.tt/1PV17hk February 03, 2016 at 09:10PM Instagram Video Ad Instagram today announced that it began running its first 60-second video ads, starting with T-Mobile and Warner Brothers. Until now, the maximum length for video ads was 30 seconds, already longer than the 15-second videos users are allowed to post. Instagram tells me that “We recognize that advertisers have a variety of creative resources and want to bring more choice to help them… Read More

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