Nearly 1 in 4 people abandon mobile apps after only one use

{rss:content:encoded} Nearly 1 in 4 people abandon mobile apps after only one use http://ift.tt/1sYYMYV http://ift.tt/1631nog May 31, 2016 at 05:39PM  Apple’s iTunes App Store is home to over 1.5 million apps and Google Play hosts over 2 million, but the number of apps that actually get installed and used on consumers’ devices is still quite small. We already knew that people only interacted with a small handful of third-party apps on a regular basis, and now, according to a new study on mobile app usage, we learn that about one… Read More