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Wednesday, May 25, 2016

New MoPub report aims to help publishers navigate the ad network landscape

{rss:content:encoded} New MoPub report aims to help publishers navigate the ad network landscape http://ift.tt/1TEjaa7 http://ift.tt/20BHxqN May 25, 2016 at 06:00PM mopub network insights map Mobile publishers need to work with at least a few different ad networks — that’s kind of the whole point of ad exchanges like Twitter-owned MoPub. Today the company is releasing a report that should give publishers a little more context when deciding which networks to work with. For starters, the report says that 53 percent of MoPub publishers work with between two and five… Read More

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