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Friday, September 9, 2016

Beeswax raises $11M for customizable adtech

adtech, ad tech, advertising, online marketing Beeswax, a startup founded by a trio of former Google ad executives, has raised $11 million in Series A funding. The company offers what it calls a bidder-as-a-service — a set of customizable technologies that allows customers to participate in real-time bidding for ad inventory. Beeswax’s offerings include access to ad inventory, bidding algorithms and analytics, but CEO Ari… Read More

http://ift.tt/2cKkWKg Beeswax raises $11M for customizable adtech http://ift.tt/2cg82iL

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