Twitter overcharged video advertisers, issues refunds

{rss:content:encoded} Twitter overcharged video advertisers, issues refunds http://ift.tt/2hhXB5a http://ift.tt/28Pod6l December 23, 2016 at 01:42AM  Now it’s Twitter copying Facebook…but in the worst way. Following several embarrassing disclosures of inaccurate metrics by Facebook, today Business Insider’s Alex Heath broke news that Twitter overcharged some advertisers. Between November 7th and December 12th, a source tells BI that video ad buyers were overcharged up to 35%. Twitter apparently informed these… Read More