Social media monitor Brandwatch acquires content marketing platform BuzzSumo

 Brandwatch, a social media monitoring company, has acquired BuzzSumo, a content marketing and influencer identification platform, for an undisclosed sum. The acquisition adds an important arrow into Brandwatch’s quiver. Expect more from this company, which seems intent on creating a suite of powerful tools for online marketers. Read More

from Social – TechCrunch http://ift.tt/2hzQDG6 Social media monitor Brandwatch acquires content marketing platform BuzzSumo Mike Butcher http://ift.tt/2yDVkcU
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