How Snapchat Made QR Codes Cool Again

 QR codes have been a laughing-stock for years now. The gangly square bar codes were slapped on posters and magazine pages, and heralded as an easy way to open URLs or bonus content. Instead they became a frustrating symbol of over-engineering. You often needed a special QR code reader app which might fail to recognize the little robot tattoos on the first try. By the time you found your QR app… Read More

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