There’s all manner of advice and guidance on the web for online publishers looking to optimize their social media efforts: CoSchedule, Fast Company, HubSpot, ShortStack, Forbes, Hootsuite, QuickSprout and others all claim to have the answer. However, many of the strategies used by publishers for optimizing engagement and boosting referral traffic from social are flawed. Read More
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Kinetise, an app building platform and Disrupt hackathon favorite, aims to democratize the the the process of creating native mobile apps for iOS and Android in the enterprise. Using a drag-and-drop interface, the system essentially lets you build and deploy native apps, visually. In this way, non-developers are able to create and deploy mobile apps. The company originally focused on selling… 
Here come the fashbots, and this time they might actually be useful. Facebook’s seemingly half-baked chatbot platform soured many on the potential of conversation user interfaces. The first bots built by outside developers back in April were clumsy and more trouble than just using a website. So Facebook’s Creative Shop is getting involved, working with bot maker Msg.ai and the… 
The Consumer Product Safety Commission has finally weighed in on the Galaxy Note 7 debacle, issuing its own statement urging users not just to be careful, as the FAA did, but to “power them down and stop using or charging the device.” 
Not only is augmented reality helping us capture all the Pokemon, it’s also made it’s way to Rebecca Minkoff’s fall preview show at Fashion Week this Saturday. About 350 fashion-forward individuals will get an up-close look at the new line in person, but those not able to snag a ticket can feel like they are right there with a 360 live experience provided at the show. And… 
At a press conference in San Francisco today, Ford Motor Co. President and CEO Mark Fields announced that the company had both acquired a rideshare startup called Chariot, and made a significant investment in expanding the region’s bike share program. Ford’s sponsorship will see the Bay Area’s supply of shareable bikes expand from 700 to 7,000 by 2018, with 1,350 bikes going… 
Facebook has backtracked on its decision to censor a Norwegian journalist and newspaper’s posts, reinstating the nude photo of a child fleeing napalm during the Vietnam war. Facebook had originally told The Guardian that “We try to find the right balance between enabling people to express themselves while maintaining a safe and respectful experience for our global community.”… 
Seattle-based Rover is in the process of closing a $40 million round of funding, according to sources with knowledge of the deal. The Series E round would value Rover at nearly $300 million, and it comes from existing investors Menlo Ventures, Madrona Venture Group and Foundry Group. The company had previously raised more than $50 million. When we reached out to Rover for comment, a… 
Facebook Moments, the company’s private photo-sharing application which took the place of mobile photo sync late last year, is now expanding beyond the confines of your mobile phone and your personal network. While previously, the app allowed you to share your photos with select Facebook friends, the new version allows you to share a web link to your private album with anyone –… 
The Google Photos iOS app can now do more with your Live Photos, thanks to the addition of rendering and advanced stabilization technology it previously rolled out in a photo editing app called “Motion Stills” this June. The Motion Stills app improves your Live Photos by helping you to do things like crop out the blurry frames (like when you’re lifting the phone), freeze… 
Tumblr announced on Thursday it intends to roll out affiliate codes across its site – meaning all users’ blogs – as a means of generating additional revenue. The Yahoo-owned blogging platform teamed up with VigLink to make this transition, which will affect all users who have not specifically opted out of affiliate links via a new option in Tumblr’s Settings.… 
Beeswax, a startup founded by a trio of former Google ad executives, has raised $11 million in Series A funding. The company offers what it calls a bidder-as-a-service — a set of customizable technologies that allows customers to participate in real-time bidding for ad inventory. Beeswax’s offerings include access to ad inventory, bidding algorithms and analytics, but CEO Ari… 
Most startups toil away in stealth mode on new products with an Apple-esque fear of news leaking before its time. Peak Design decided to go to the other extreme, building a company in full view of its audience — and in the face of its competitors. Eschewing traditional investors in favor of a series of Kickstarter campaigns, I decided to take a closer look at how the team makes it work. 
Buying cool is the best way for big companies to stay cool. Snapchat rightly believes in itself, and now it’s getting bankers to bet on that vision without selling its precious equity. Snapchat has secured a line of credit led by Morgan Stanley, potentially with other banks participating, according to Recode. Snapchat can borrow against that credit line and pay it back later if it… 
Salido, a startup that describes itself as “the restaurant operating system,” is announcing that it has raised $2 million in additional funding. This round from strategic investors doubles the $2 million in seed funding that Salido announced last year. Phil Suarez, who partnered with French chef Jean-Georges Vongerichten to launch well-known restaurants including ABC Kitchen and… 
Managing the App Store can be one of the most difficult experiences for new developers. Getting noticed is hard, the experience isn’t that great, and now Apple is allowing search ads. And to make things more interesting, there’s a lot of interest in different platforms beyond traditional apps — including messaging bots. Eventually, there will have to be a way to… 
Whether you’re working out of a dorm room or running a billion dollar company, a little pivot can go a long way. At their worst, pivots can derail a company’s success, but at their best, they demonstrate a company is still attuned to its user base — no matter how big it gets. Digit, a fintech service that helps people save, launched a year and a half ago with the… 
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