IAB Survey Says Yes, (Some) People Watch Longer Videos On Their Smartphones

{rss:content:encoded} IAB Survey Says Yes, (Some) People Watch Longer Videos On Their Smartphones http://ift.tt/1AXdRwW http://ift.tt/1BU7fKx June 08, 2015 at 03:12PM  There’s a new survey commissioned by the Interactive Advertising Bureau that examines mobile video consumption across the globe. Not surprisingly, many respondents said that they’re watching more video on mobile devices than they were a year ago, including 50 percent of those surveyed in the United States, and 42 percent in Canada, New Zealand and South Africa. Read More