Fovo wants to help women shop by shape, not size

 One of the challenges with clothes shopping online is that it doesn’t mirror the real-world experience where you can try on items for fit. And even though a number of today’s retailers offer free returns, there’s nothing quite as disheartening as ordering a piece online, only to find it won’t work for your body type, size or shape after it arrives. A new startup… Read More

http://ift.tt/1P446Ux Fovo wants to help women shop by shape, not size http://ift.tt/1NSlYRW