Facebook tests ad breaks in all types of videos, giving creators a 55% cut

{rss:content:encoded} Facebook tests ad breaks in all types of videos, giving creators a 55% cut http://ift.tt/2mgPBQS http://ift.tt/2fjcbpd February 23, 2017 at 06:00PM  Facebook today announced it’s begun testing ad breaks that interrupt on-demand video with a small set of partners, who will earn a 55% ad revenue share while Facebook keeps 45%. That could change the way creators make video content so they tease viewers enough to sit through the ads, while luring more producers to Facebook. On-demand video publishers will get to select where in their… Read More