Coca-Cola has built a commercialization ‘Bridge’ to startups worldwide

 Why would a 131-year-old soda company with $44 billion in international sales possibly want to partner with small, pre-revenue technology companies emerging from places far-flung from its Atlanta headquarters? If the company is Coca-Cola (and it is), the answer is all about strategy. Read More

http://ift.tt/2iJKOoz Coca-Cola has built a commercialization ‘Bridge’ to startups worldwide http://ift.tt/2uiy3Hk