Spotify “Sponsored Songs” let labels pay for plays

{rss:content:encoded} Spotify “Sponsored Songs” let labels pay for plays http://ift.tt/2rJiNGE http://ift.tt/2styiQ3 June 19, 2017 at 10:29PM  A mysterious “Sponsored Content” opt-out setting recently appeared in Spotify, and now the streaming giant has confirmed to TechCrunch what it’s about. Spotify is now testing a new “Sponsored Song” ad unit that a company spokesperson tells us is “a product test for labels to promote singles on the free tier.” Instead of appearing as obvious ad banners… Read More