Monday, July 27, 2015
Pandora’s “Sponsored Listening” Ad Format Exits Beta, Offering Mobile App Users An Hour Of Uninterrupted Listening
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{rss:content:encoded} Pandora’s “Sponsored Listening” Ad Format Exits Beta, Offering Mobile App Users An Hour Of Uninterrupted Listening http://ift.tt/1JKJqYw http://ift.tt/1D5KJUR July 27, 2015 at 04:22PM Following the arrival of stronger-than-expected earnings last week, radio service Pandora this morning announced the expansion of its “Sponsored Listening” ad product, which is now being made available to all advertisers. The product, which was first introduced this past fall, was said previously to be scheduled for a launch in the second half of 2015. Instead of more… Read More
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