How Uber Scaled The Great Wall, Or 5 Tips For Acquiring Mobile Users In China

{rss:content:encoded} How Uber Scaled The Great Wall, Or 5 Tips For Acquiring Mobile Users In China http://ift.tt/1jHo2O9 http://ift.tt/1LS9doG October 16, 2015 at 05:00PM  China is the largest smartphone market in the world. It’s no surprise, then, that Uber has committed more than $1.2 billion in this coming year to winning the market. After just 12 short months, Uber has gone from one percent to somewhere between 11 and 30 percent market share (stats seem to vary widely), with plans to expand to 100 new Chinese cities this coming year. Read More