Foursquare announced a new product today that should help brick-and-mortar advertisers measure the effectiveness of their campaigns. The company has already been expanding the ad side of the business, for example launching new ad targeting product last year and recently bringing on CEO Jeff Glueck to grow its enterprise tools. Now, with Attribution for Foursquare, the company is making its… Read More
from Social – TechCrunch http://ift.tt/1TYnK1P Foursquare Will Tell Businesses When Their Ads Bring You Into An Actual Store Anthony Ha http://ift.tt/1WDFwZd
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