Some advisers tell founders, “Don’t worry about defensibility. Focus on doing something to delight customers and do it better.” That’s okay. But, if I have a choice, I’d rather start a business where I know if it works, it will be defensible… that I can really protect it from competition. The best way to get true defensibility in the digital world seems to be… Read More
http://ift.tt/2cLqJA6 Defensibility creates the most value for founders http://ift.tt/2cy27Yi
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